“In experiments on mice, scientists rewired the circuits of the brain and changed the animals’ bad memories into good ones…The researchers said they were able to do the opposite as well—change a pleasurable memory in mice into one associated with fear.” (Kevin Drum, Mother Jones, 8/27/14)
Aldous Huxley once wrote to George Orwell: “[The world’s rulers’] lust for power can be just as completely satisfied by suggesting people into loving their servitude as by flogging and kicking them into obedience. In other words, I feel that the nightmare of Nineteen Eighty-Four is destined to modulate into the nightmare of a world having more resemblance to that which I imagined in Brave New World.” Continue reading